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Welcome to Pakistan’s Leading Footwear Group
Millions walk a mile
 in our shoes
Service Sales Corporation (SSC) has remained a leader in the footwear industry for over 70 years. The organization continues to create a global impact through its focus on understanding its customers and creating innovative products for their needs.
Learn more
Millions walk a mile
 in our shoes
Service Sales Corporation (SSC) has remained a leader in the footwear industry for over 70 years. The organization continues to create a global impact through its focus on understanding its customers and creating innovative products for their needs.
Learn more
The brands everyone
 loves to love
Service Sales Corporation (SSC) is defined by the success of its brands. Throughout its history, SSC has created the most beloved and admired footwear brands for its customers.
SSC Brands
The brands everyone
 loves to love
Service Sales Corporation (SSC) is defined by the success of its brands. Throughout its history, SSC has created the most beloved and admired footwear brands for its customers.
SSC Brands
Manufacturing Excellence
In 1954, a group of friends set out to create a world-class shoe organization driven by their passion for high-quality craftsmanship. Today, two manufacturing units (SSC Manufacturing Pvt. Limited & Shoe Planet Pvt. Limited) strategically located in Lahore, Pakistan, operate under SSC, producing more than 8 million pairs per year and guided by the same principles as the founders from three generations ago.
Learn More
Manufacturing Excellence
In 1954, a group of friends set out to create a world-class shoe organization driven by their passion for high-quality craftsmanship. Today, two manufacturing units (SSC Manufacturing Pvt. Limited & Shoe Planet Pvt. Limited) strategically located in Lahore, Pakistan, operate under SSC, producing more than 8 million pairs per year and guided by the same principles as the founders from three generations ago.
Learn More